![](https://fontanasisti.com/files/2022/09/fondo_op-v2-1.jpg)
OP
A company's identity based on human resources empathy is dissociated from its graphic brand. Although OP had strategic branches all over the city, was not fully visible. We designed a new corporate branding, which is friendly and, at the same time, asserts the company’s background. Connecting with brands, seeking solutions, enjoying the process, and in the end, getting a smile out of our clients is the ultimate goal of everything we do.
Colors - We keep the chromatic range using the original light blue.
![](https://fontanasisti.com/files/2022/08/001_tazas.jpg)
Patterns - We reflect urban transit through the graphics.
![](https://fontanasisti.com/files/2022/08/003_cuaderno.jpg)
Movement - Motion graphics for social networks
![](https://fontanasisti.com/files/2022/08/img01-006_pantallas-para-la-web-02.jpg)
![](https://fontanasisti.com/files/2022/08/img02-004_pantallas-para-la-web-03-04.jpg)
![](https://fontanasisti.com/files/2022/08/img04-005_manifiestopared.jpg)
![](https://fontanasisti.com/files/2022/08/img03-004_pantallas-para-la-web-03-04.jpg)
Videos - Communication in stores.